Volunteer advocates are the backbone of many non-profit organizations, grassroots campaigns, and social movements. In fact, there are over 10,000 active volunteers in the United States. Building a network of passionate volunteer advocates can propel your organization toward its goals and help you effect real change in your community, but acquiring volunteers is only the […]
The beauty of a grassroots campaign lies in its ability to empower individuals and communities to make a tangible impact, bringing them together to champion a cause, influence change, or support a candidate they believe in. Grassroots campaigns are a genuine embodiment of democracy in action, and below, we’ll outline five essential steps through which […]
Americans have an uncanny ability to adapt, especially when it comes to new technology, and the artificial intelligence (AI) revolution is a prime example of that: While some still have their apprehensions about AI, many are embracing it. According to a 2022 Pew Research Center survey, 27% of Americans interact with AI “at least several […]
You’ve worked tirelessly, passionately pushing for your cause and striving to make the world a better place through your political advocacy. The last thing you want to do is let your momentum wane, but periodically pausing, reflecting, and assessing is essential to amplifying your voice and maximizing the reach of your advocacy efforts. With that […]
Whether you are leading a grassroots advocacy group or are simply a passionate member, fighting for a cause you believe in can be a true roller coaster ride. When you help someone in need, mobilize a community for your cause, or get an important issue on the ballot, you will feel elated and accomplished. Conversely, […]
Grassroots and advocacy groups fulfill one of the most important civil responsibilities. With modern technology, even a relatively small grassroots organization can have a huge impact. That is not to say that grassroots organizing or public advocacy is easy. Quite the contrary, all advocacy groups need to have the right strategy in place. Knowing how […]
When trying to educate lawmakers on issues important to your organization, nothing matters more than relationships. No, I’m not talking about relationships between lawmakers and your lobbying team. I’m talking about relationships between lawmakers and their constituents. Building an effective grasstops advocacy, or “Key Contact Program,” is one of the most important aspects of your […]
Elected officials love their social media! Whether they are promoting a piece of legislation they recently introduced, posting a photo they took with constituents, or posting memes (yes… they post memes too!) lawmakers stay active on social media. In 2022 alone, federal lawmakers posted on social media more than 909,000 times. With those numbers its […]
I admit it, I didn’t attend the Advocacy Conference (then the Grassroots Conference) until 2012. At the time, the conference was always around the time of my employer’s annual fly-in and the calendar never lined up. When AIA moved their fly-in […]
If you’re like me, this classic song by The Who just popped into your head and, thanks to a Pavlovian response, you suddenly want to binge-watch CSI reruns. Professionally, it’s an age-old question; one that PAC and Grassroots Managers constantly ask themselves. However, the answer they come up with may be based off a set […]
