Aristotle

The 11 Most Interesting Senate Races of 2014

From The New York Times’ blog The Upshot we find ourselves with some pretty cool tools to help us forecast next Tuesday’s election. Specifically, we are talking about 11 Senate races modeled by 7 different prediction modules and then layered on top of each other in a comparison table of forecasts. Are any models close […]

Why Partyism Is Wrong

Partyism has overtaken racism according to David Brooks’ op-ed piece in The New York Times. Cited as part of Brook’s argument was a recent study by political scientists Shanto Iyengar and Sean Westwood that show just that: “… 1,000 people student résumés and asked them which students should get scholarships. The résumés had some racial cues […]

Overcome your Fears & Become a Great Speaker

Originally posted on CompleteCampaigns.com and written by Randall P. Whatley All the great speakers were bad speakers at first. – Ralph Waldo Emerson, 1860 You are already a great speaker. You give great presentations every day. Think about how often you successfully communicate your ideas to loved ones, co-workers, or acquaintances. You make a simple […]

FEC Reporting Made Easy (or at least easier), Part I

Filing campaign statements with the Federal Election Commission (FEC) or any government agency can be a nerve racking and mentally exhausting experience. Having to itemize nearly every transaction, complete complicated forms and follow obscure rules make reporting a challenging job.

Washington State Senate Up for Grabs

In a state where voters do not register with a party officially, it becomes imperative for any campaign in Washington to understand which direction voters are leaning. Our recently updated Washington voter file on VoterListsOnline.com has all the important statistics and demographic data you need to find inferred democrat, republican and independent voters. Take a deeper look today […]

New York Hispanic Voters Courted in Hopes They Might Influence Key Midterm Races

We recently updated our New York voter file on VoterListsOnline.com. We think you are going to like what is inside. New York’s hispanic voters are being targeted by Governor Cuomo this election cycle in the form of trips to Puerto Rico and the Dominican Republic to discuss increased trade between NY and these locals. And with hispanic […]

The GOP Is Not Afraid of Technology

“In an off-year election, there’s no doubt that a candidate in Montana is going to know better what he or she should be using in the way of software and digital and messaging,” John Phillips, CEO of Aristotle, a nonpartisan campaign technology firm, told Mashable. The power of a centralized database, Phillips said, is lessened. Read […]

Vermont’s Millennials to Decide Important Elections?

What is a millennial? They are the 21% of the voting population in the U.S. and are born since 1980. In Vermont, millennials make up 20.2% of the registered voters and of that group 22% are considered High Propensity Voters. So what does that mean for Vermont? According to some experts, millennials could hold the […]

Kansas Primary 2014 Vote History Added to Voter File

We recently updated our Kansas voter file with Primary 2014 vote history and we wanted to make sure that you knew about it before November 4th. Aristotle makes ‘big data’ accessible and easy to use. Allowing you to reach and understand demographics and micro-targeting like never before. Give us a try and see what all the talk […]

FL and MN Voter Files Updated with Primary 2014 Vote History

Start discovering the power of big data – accurate, up-to-date and exactly what you need to give your campaign that little bit extra come Midterms. We recently updated our Florida and Minnesota voter files with Primary 2014 vote history and we wanted to make sure that you knew about it. The file is now online at VoterListsOnline.com and ready for […]

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