Aristotle Grassroots

Net Neutrality Campaign No Joke for Comedian John Oliver

Ok, I admit it. I am a fan of John Oliver. His comedic “news” seems to be well researched and comedic timing is on point. I also know many people who are not fans, who find him to be at best a gadfly who selectively uses misleading information. Regardless of your views on him, he has been able to mobilize large segments of the U.S. population to take action on issues around chicken farmers rights, and net neutrality (twice!).

Grassroots, A Reason Not to Quit Politics

Those of you who know me are aware that I draw a lot of my life lessons from classic movies. Whenever people can’t get along, I invoke ‘The Parent Trap’ rule. Those who have seen the movie will remember when the Hayley Mills (or if you were born after 1985, Lindsey Lohan) characters couldn’t get […]

Generation X: Are we really a bunch of slackers?

At the recent National PAC Conference, I gave a presentation on ways to get younger people involved in public affairs generally and in PACs specifically.

As always, I wound up learning just as much from people in the audience as I hope they did from me.

AMP: Campaign Anytime, Anywhere

Aristotle’s credo is that innovation drives progress, especially when it disrupts the status quo. Two decades ago, Aristotle played a pioneering role in the invention of online political fundraising—a revolution that upended the traditional shadowy means of raising money for campaigns. Aristotle is again upending the political world with an innovation that has been four […]

Branding Your Advocacy 101

Utilizing a brand to take your advocacy efforts to the next level All too often government relations offices find themselves in conflict with their companies or association’s marketing department. What if that wasn’t the case? How could these two teams support each other’s needs through advocacy?

Understand Polls, Devise a Strategy and Grow Your PAC

How ‘question order’ affects the electorate’s response Consider this: You are director of operations for a PAC. A poll just came out that suggests the electorate significantly increased their support for your cause. Now you want to send a message and hammer home that message.

Planning for the 114th Congress

How to get your grassroots advocacy program off to a great start With the start of the new Congress, most government relations offices are assessing their needs for what the New Year and a new Congress will bring them. No matter the size of the office, this is the time of year where many have dusted off last year’s goals and strategic plan, to be evaluated on the opportunities a new Congress has to offer.

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