You’ve built a strong team of passionate advocates and developed a clear mission statement. In response, you might think that now is the time to get out there and start affecting and inciting meaningful change in your community, But that’s not quite the case. You need to generate revenue to cover your advocacy-related expenses and […]
Town halls remain some of the most powerful tools for getting people talking about important issues, driving political engagement, and showcasing where your candidate stands on key topics. However, like many aspects of the American political process, town halls have received a virtual facelift in recent years. Known as tele-town halls, these virtual meetings allow […]
Whether you’re representing a nonprofit, a grassroots campaign, or a corporate social responsibility initiative, publishing an effective newsletter can serve as a powerful tool and a great means of keeping your audience engaged and garnering support for your advocacy initiative. Approximately 90% of Americans have already signed up for at least one recurring newsletter. Of […]
A policy brief is a focused summary that helps an audience understand the policies, mission, vision, and stance of your advocacy group with regard to a particular issue, such as a proposed law on women’s rights or voter registration. The document outlines what your view is, why you hold that belief, and what you think […]
Every year, tens of millions of Americans formally volunteer for a wide array of positions and causes. As recently as 2021, a peak in American volunteerism was reached, with nearly one out of four people (60.7 million people) getting involved. It’s only natural, in response to such a large turnout, to want to tap into […]
Working hard to support a political or social cause you are passionate about can be incredibly rewarding, but at the same time, the daily grind of advocacy can also lead to burnout on your part and that of your volunteer team. With that said, you must be aware of the signs of burnout and proactively […]
As an advocate, searching for a way to conduct outreach that is both cost-effective and impactful can be tricky, but before you print thousands of mailers or start making cold calls, take a step back and consider a method like texting. Indeed, sending a text is a quick, non-intrusive way to conduct advocacy outreach, and […]
Before you can spur your constituents to action, you need to generate adequate awareness about social issues and candidates, but optimizing awareness can be more difficult than you might expect, especially in the current climate; according to a 2022 study, 70% of Americans are overconfident about their political knowledge and awareness. Cutting through the noise […]
In the realm of social change, the terms “advocacy” and “activism” are often used interchangeably, but in actuality, they represent distinct approaches to achieving societal goals. With that said, we’ll unpack the differences, similarities, and nuances between advocacy and activism below. What Is Advocacy? As defined by Merriam-Webster, advocacy is the “act or process of […]
Grassroots movements thrive on community engagement and collective action, and whether you’re advocating for social change, environmental protection, or political reform, expanding your network can propel you toward your goals. That said, a successful movement is not just about numbers; it’s about fostering a community of engaged, passionate individuals committed to your cause. With that […]
