CompleteCampaigns™ software-as-a-service (SaaS) is part of Campaign Manager™, Aristotle’s award-winning, cloud-based campaign relationship management platform (CRM) designed by campaign veterans for political and non-profit fundraisers and treasurers. It’s the only campaign three-in-one product for compliance, fundraising, and preparing and submitting accounting and other business reports — eliminating the need to maintain different databases or migrate […]
Social media has become an inseparable component of marketing in most industries, including politics. Like it or not, much of today’s political discourse happens on social media. From Facebook to TikTok, politicians use a variety of digital marketing tools and strategies to increase their outreach and influence. Digital marketing in politics allows candidates and parties […]
Instagram, a social media platform owned by Meta (Previously known as Facebook), allows picture and video sharing. With over 120 million users across the United States, it is one of the most influential platforms among Millennials, Gen Z, influencers, and celebrities. This alone makes Instagram an ideal social media platform for political campaigning. Instagram as […]
Before taking a political campaign to the voters, it is best to analyze the political landscape of your constituency. Understanding your target audience helps political parties and candidates feel the pulse of the locals and identify concerns and issues that constituents care about the most. That said, there are several strategies to use in your […]
Viewers retain 95 percent of the message from a video message compared to other medium. Making a video can help you run an impactful campaign. Whether you produce these videos as a full commercial video or as short clips on social media, video is a great way to engage your supporters. If you are a […]
Social media has transformed the game of political advertising. Both incumbents and upcoming candidates can now communicate with their constituents about their message and burning issues. Some use social networks such as Twitter to share their daily updates, express their views, or even share what they had for lunch. Not long ago, politicians communicated differently, […]
As the election approaches, political campaigns seek avenues to reach out to their constituents, asking for their support. This is where effective campaigning can play a vital role in winning voters’ hearts and striking an emotional connection. The rise of social networks and the emergence of mobile devices have changed how modern-day political campaigns run […]
Everyone speaks about the stresses of running for office, but even starting a campaign can be a tremendous challenge itself. From running for Mayor to President, a political candidate will face several hurdles before they can start reaching constituents and asking for their votes. To make the campaign process easier, we’ll walk through some steps […]
Political candidates and parties rely heavily on political advertising to spread their message and appeal to the voters directly or indirectly. A political advertisement can be help campaigns in a number of ways, from helping raise your profile, to helping you raise more money. However, there are a lot of elements of a political campaign, […]
With mid-term elections approaching in November, political campaigns and candidates are searching for new and effective ways to communicate with their constituents. A candidate or party’s reputation can significantly impact the election’s outcome, and a well-thought-out political marketing strategy can help a candidate gain votes and achieve their goal.
